By Lori Landay
Paper - 9780814332610
Price: $15.95s
Subjects: Film and Television
Series: TV Milestones Series
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Published by Wayne State University Press
Lori Landay is associate professor of cultural studies at Berklee College of Music, teaching visual culture. She is a new media artist and author of Madcaps, Screwballs, and Con Women: The Female Trickster in American Culture as well as articles on digital narrative, virtual worlds, silent film, and other topics in American culture.
“Imagine watching I Love Lucy in 1951. Television was very new, not yet in every household, let alone in almost every room, so maybe you are watching at your house or apartment, or maybe at a friend’s or family member’s house. The characters on your screen inhabit a living room with a television set; you are watching them watching television, and television is rapidly becoming an essential part of everyday life. This is the backdrop to the cultural phenomenon of ‘Lucy TV.’”
— From chapter 1
“For a short book, I Love Lucy covers quite a lot of ground: the cultural, industrial, and commercial contexts in which the comedy series was produced and watched; the significance of Ball’s star text and performativity; and the series’ impact on the TV situation comedy genre. This discussion is nicely balanced with close readings of specific episodes with overviews of episode types that recurred through the many years of the series’ run on CBS.”
— Steven Cohan, professor of English at Syracuse University